Thursday, April 5, 2012

Alma Mater- Remember your halcyon days


Want to recall the good old campus days? Well here is a good idea. Just wear a funky t-shirt, which has your schools name and logo on it. All you need to do is just book a swanky t-shirt from Alma Mater.

Alma Mater, a brilliant concept by ex-students of Bishop Cotton Boys School, designs campus merchandise, helps alumni to disclose the names of their schools on T-shirts.

Established in July 2009 by Varun Agarwal and Rohn Malhotra who initially just wanted a sweatshirt with their schools name on it, Alma Mater has since been successful in partnering with some of the most prominent institutions across the country to provide their present and former students with apparel and other memorabilia to help them remember the good old’ days.

Alma Mater aims to provide students and alumni of premier schools and colleges across India with a means of expressing their pride at being products of such reputed institutions.

By making the apparel available online, customers now have the opportunity to feel connected with their alma mater at just a click of a button in any city across the globe.

Initially, a Facebook community helped Alma Mater to reach out to its target audience. Today Alma Mater caters to alumni across India and abroad through their website www.almamaterstore.in. About 30000 to 40000 students have bought customized products from the company so far, 3000 to 4000 sales a month is the present average. So tell everybody about the pride moments you spent in college that matter for you. 

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